Stop Underpricing Your Brand Deals
Wortha helps creators price sponsorships using real benchmarks, not guesswork.
- Built for creators with 5K–100K followers
- Backed by community data and smart pricing logic
Creators are leaving money on the table — every single deal.
No pricing benchmarks in one place
Rates vary wildly by niche, platform, engagement, geography, and deal type. Without data, creators guess — and they almost always guess low.
Most creators feel underpaid
Creators accept below-market rates because they lack the confidence or data to negotiate. Fear of losing the deal keeps them quiet.
Agencies take 20–50% for pricing advice
Talent managers and MCNs provide pricing guidance as part of their service — but take a massive cut of every deal.
Pay transparency is messy, not actionable
Screenshots in group chats and discord servers help, but there’s no structured tool that turns that collective knowledge into personalized pricing recommendations.
What Wortha does for you
A focused set of tools to price, pitch, and negotiate your brand deals.
Sponsorship Pricing Calculator
Input your platform, niche, followers, average views, engagement rate, geography, and deal type. Wortha gives you a fair price range with clear CPM-based logic.
Auto Media Kit Generator
Turn your pricing into a clean, professional PDF you can send to brands in seconds.
Smart Counter-Offers
Paste a brand’s offer and get a suggested counter range plus a short justification you can send back.
Built for micro-creators with 5K–100K followers on TikTok, YouTube, and Instagram.
Founding Creator Pricing
Standard pricing is $19 / $49 per month. Founding creators lock in lower pricing forever.
Founding Starter
- Unlimited pricing calculations
- Basic media kit generator
- Email support
Founding Pro
- Everything in Starter
- Benchmarks dashboard (coming soon)
- Smart counter-offer suggestions
- Priority access to new features
Founding pricing is limited. Once we launch publicly, new users will pay standard rates.
Join the Wortha Waitlist
Be one of the first creators to get access — and lock in founding pricing.
No spam. We’ll only email you about Wortha and early access.
FAQ
Who is Wortha for?
Creators with 5K–100K followers who already get or want brand deals.
Do I need an agency to use this?
No. Wortha is built so independent creators can negotiate confidently on their own.
Is this only for one platform?
We support TikTok, YouTube, Instagram, and other social platforms.
When will Wortha launch?
We’re inviting a small group of founding creators first, then opening publicly.
Will my pricing data be shared?
Individual data stays private. Aggregated, anonymized data may be used to improve benchmarks.